Optimize Global Strategies With Localization

“Translated.net projects China to earn a market share of 18.8%, compared to 11.5% in 2011. According to these numbers, China is estimated to overtake the Unites States, which may see its aggregate online sales decline from 24.4% in 2011 to 16.8% by 2015. It’s estimated that Japan will remain third overall despite a market share reduction of -25.7% compared to 2011.With an estimated market share change of +43.3%, Brazil will jump into fourth place. Russia too will leap two positions to sixth overall with a change of +27.5%.”

http://www.briansolis.com/2012/01/digital-localization-optimizes-global-strategies-to-improve-experiences-and-results/

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